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| (Image credit: MovieNewz.com) |
1) Adding a bunch of famous Hollywood stars to your poster adds $3 million for every star shown so it's a nice move to squeeze in six. Even better that they added their names to the poster just in case they decide to use a photo where the star is blocking out half his face.
2) Creepy mustache on an actor that isn't known for his mustache (a.k.a. a guy who's not Tom Selleck) makes your poster creepy.
3) Poster has 'special effects' to make it look dirty. Nice touch as it looks like people have stepped on the poster and allows it to ignite society's reflex to support the underdog and those in society who have been mistreated. This move might give it a $20 million bump at the box office.
4) Jude Law is freaking me out cause he looks like a frozen Jude Law lollipop.
5) Many movies with one-word titles have won Best Picture Oscars. Displaying the one-word title of your film on your movie poster is the first step in this process, but this will only result in additional revenue after the Oscars. This is a long-term strategy and will do little to boost opening weekend sales, however it does add to overall movie poster enjoyment.
In conclusion, based on this thorough analysis I predict that "Contagion" will gross $40 million in its opening weekend.
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